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In the rapidly evolving business landscape, customer success has become the linchpin for organizations seeking sustainable growth and competitive advantage. To excel in this domain, it is crucial to continuously learn, adapt, and refine customer-centric strategies. That's why we have compiled a list of 20 essential customer success books that offer invaluable insights, practical guidance, and transformative ideas.
Whether you're an entrepreneur, a business leader, or a customer success professional, these books are a treasure trove of knowledge, equipping you with the tools to cultivate long-lasting customer relationships, drive revenue growth, and create exceptional experiences.
Join us on this journey of discovery as we explore the must-read books that will revolutionize your approach to customer success and unlock new possibilities for your business.
1. "The Seven Pillars of Customer Success" by Wayne McCulloch
In this book, the author presents a flexible model for creating a strong customer success organization. The book offers practical examples of how companies have implemented these seven pillars to create an effective culture of customer success.
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Where can you get it: Buy “The Seven Pillars of Customer Success” from Amazon
2. "Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue" by Nick Mehta, Dan Steinman, Lincoln Murphy, and Maria Martinez
From this book, the readers get the opportunity to explore how successful companies are utilizing customer success tactics to reduce churn and drive regular income. The book also provides useful recommendations for this fast-growing industry.
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Where can you get it: Buy "Customer Success" from Amazon
3. "Delivering Happiness: A Path to Profits, Passion, and Purpose" by Tony Hsieh
In this book, the author shares his journey and strategies for delivering extraordinary customer experiences by highlighting the importance of happiness and the main purpose of customers in business growth.
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Di mana anda boleh mendapatkannya: Beli "Menyampaikan Kebahagiaan" dari Amazon
4. "HYPERGROWTH: How the Customer-Driven Model is Revolutionizing the Way Businesses Build Products, Teams, & Brands" by David Cancel
In this book the author guides the readers about how a customer-oriented approach can bring a huge change into a business. The book also tells how focusing on building products, teams, and brands that prioritize customer needs can boost the growth of the business.
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Where can you get it: Buy “Hypergrowth” from Amazon
5. "Talking to Humans: Success Starts with Understanding Your Customers" by Giff Constable
The author in this book focuses on the powerful interaction with customers and tells the importance of understanding the customers through effective communication and customer-centric approaches to achieve business growth.
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Where can you get it: Buy "Talking to Humans” from Amazon
6. "Farm Don't Hunt: The Definitive Guide to Customer Success" by Guy Nirpaz and Fernando Pizarro
In this book the author provides better understanding to adopt a customer success approach in business by focusing on nurturing existing customer relationships rather than completely chasing new leads.
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Where can you get it: Buy "Farm Don't Hunt” from Amazon
7. "Leading Executive Conversations" by Sally Williamson
The author in this book provides effective strategies for engaging in effective conversation to build strong long-term relationships and drive success in customer-centric organizations.
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Where can you get it: Buy "Leading Executive Conversations" from Amazon
8. "Onboarding Matters: How Successful Companies Transform New Customers Into Loyal Champions" by Donna Weber
This book highlights the importance of a well-executed onboarding process to convert new customers into loyal customers with the help of practical advice and case studies for achieving customer success.
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Where can you get it: Buy “Onboarding Matters” from Amazon
9. "The Startup's Guide to Customer Success" by Jennifer Chiang
The author in this book is especially focused on startups. In this book the author offers valuable recommendations and strategies to execute customer success approaches from the early stages, nourishing growth and customer satisfaction.
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Where can you get it: Buy “The Startup's Guide to Customer Success" from Amazon
10. "The Trusted Advisor" by David H. Maister, Charles H. Green, and Robert M. Galford
In this book the author shares the learning of how to build trust among customers and become a trusted advisor. This book prioritizes creating long-lasting relationships, loyalty of customers by providing them exceptional value.
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Where can you get it: Buy “The trusted Advisor” from Amazon
11. "The Effortless Experience: Conquering the New Battleground for Customer Loyalty" by Matthew Dixon, Nick Toman, and Rick DeLisi
This book lets readers explore how companies can create effortless customer satisfaction and experience that create loyalty by challenging traditional knowledge and providing readers practical strategies for improving customer satisfaction and relationships.
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Di mana anda boleh mendapatkannya: Beli "Pengalaman Tanpa Usaha" dari Amazon
12. "Subscribed: Why the Subscription Model Will Be Your Company's Future" by Tien Tzuo and Gabe Weisert
In this book the author allows readers to discover the power of the subscription business model and learn how to utilize the model to drive business growth and build long-term customer relationships along with guiding them with the help of industry experts.
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Where can you get it: Buy "Subscribed” from Amazon
13. "From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue" by Aaron Ross and Jason Lemkin
The author in this book offers practical and proven strategies for achieving predictable revenue growth in hyper-growth companies by focusing on Software as a Service (SaaS) businesses and implementable recommendations for sales and customer success teams.
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Where can you get it: Buy "From Impossible to Inevitable” from Amazon
14. "Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine" by Jeanne Bliss
In this book the author talks about the Chief Customer Officer whose role is to create customer-oriented growth. The book gives you insight on how to create a customer-focus organization with the help of real-world examples and proper guidance to the readers.
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Where can you get it: Buy "Chief Customer Officer 2.0” from Amazon
15. "The Customer Success Pioneer: the First 12 Months of Your Journey Into Growth" by Kellie Lucas
This book provides learnings and strategies for professionals beginning with a customer success journey. The book offers practical advice and models to instruct the struggle of the first 12 months which are very critical to drive customer success growth.
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Where can you get it: Buy"The Customer Success Pioneer” from Amazon
16. "What Customers Crave" by Nicholas J. Webb
In this book the author guides readers to understand and fulfill customers' desires and expectations to create extraordinary experiences by disclosing the secrets to build customer loyalty and long-lasting relationships to drive business growth and success.
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Where can you get it: Buy "What Customers Crave" from Amazon
17. "Never Lose A Customer Again: Turn Any Sale Into Lifelong Loyalty In 100 Days" by Joey Coleman
The author in this book allows readers to discover tactics for turning occasional customers into lifelong loyal advocates by creating memorable experiences throughout the customer journey which highlights the importance of customer sustainability.
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Where can you get it: Buy "Never Lose A Customer Again” from Amazon
18. "Emotional Intelligence for Sales Success: Connect with Customers and Get Results" by Colleen Stanley
The author in this book enables readers to explore the role of emotional intelligence in sales by providing strategies to build strong relationships by understanding customer needs to develop successful sales outcomes.
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Where can you get it: Buy "Emotional Intelligence for Sales Success” from Amazon
19. "The Customer Success Professional's Handbook: How to Thrive in One of the World's Fastest Growing Careers — While Driving Growth For Your Company" by Ashvin Vaidyanathan
The author in this book offers guidance and recommendations for professionals starting a career in customer success by covering key skills, approaches, and proven practices to excel in this fast growing field.
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Where can you get it: Buy "The Customer Success Professional's Handbook” from Amazon
20. "The Customer Success Economy: Why Every Aspect of Your Business Model Needs A Paradigm Shift" by Nick Mehta
From this book the readers get the opportunity to explore the evolving environment of the customer success economy. Readers can also discover why adopting a customer-focus approach is important for the success and growth of businesses in today's business environment.
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Where can you get it: Buy "The Customer Success Economy” from Amazon
Kesimpulan
The customer success books mentioned above provide knowledge and practical advice for businesses to improve their customer relationships and achieve sustainable growth. The books offer models, real-life examples, and actionable tactics that can be applied in every industry and company size.
With the help of these provided principles and approaches from these books, businesses can improve their interactions with customers and boost customer retention, and satisfaction to drive revenue growth.
So, read them and improve your customer relationships to grow the business.